The goal of this unrealized campaign was to subvert the traditionally flawless, idealized portrayals of fictional pop cultural icons, making them more approachable less perfect and highlighting their flaws. To err isnt just human - it is divine.

This campaign embraces the idea that mistakes are not just human—they are divine. Rather than seeing errors as failures, this project reframes them as essential learning moments. Designed as an image-based campaign for a management skills course, it uses humor, irony, and iconic (anti)heroes to illustrate how even the most legendary figures have flaws—and that great leadership comes from embracing imperfection.